The scope document defines the objectives of the website, its intended target audience and a written description of the primary user transactions required for the build. It aims to set out in as much detail as possible the work to be delivered to you, the client and serves as a powerful daily tool for judging the effectiveness of the development effort.

The structure of the website is defined most typically by an Information Architecture document, a graphical representation of the different sections and sub-sections contained on the site. Intelligent content “chunking” and intuitive information design ensure that the site structure will be easy to learn and simple to navigate.

Once the scope and structure have been defined, our designers can begin the work of creating the graphical user interface. The result of this is an attractive, engaging, “on-brand” screen design that helps the user to learn the website quickly. Design always has a purpose … a purpose that can be found in the original documentation outlined above. Our designers understand this clearly and as a result our screen designs, while aesthetically pleasing, are highly functional and easy to use.

We are advocates of the open source movement and as such, have chosen the PHP & MySQL development mix for the vast majority of our projects. Our programmers have many years of experience developing with Flash, Javascript (including the EXT JS framework) and JSP. For complex sites requiring blogs, forums and other Web 2.0 style features, we have installed and customised the Wordpress, bbPress and Drupal frameworks.

We have a number of partnerships with some of Ireland’s leading hosting providers and can arrange for the management of your domain right from registration through to hosting. As we are a full service, well-established company, we are available for ongoing maintenance and updates throughout the website’s life cycle.

Gaining a prominent position on web searches that are relevant to your business is crucial to the success of your website. We are well versed in structuring web content so that it is highly visible to search engines such as Google and MSN, ensuring that those users who will gain most by visiting your site will find it intuitively.

We typically use Google Analytics to learn about your visitors and how they interact with your site. Google Analytics allows us to view detailed statistics about what parts of your website are most popular and gain insight on how to effectively position any new content to be added.

We have partnerships with a number of hosting companies. If required, we can arrange for the domain registration and hosting of your website or application across a number of different platforms – LAMP, IIS, Tomcat.